Arctic Monkeys

After looking at two main types of music i have decided to focus more on rock type of genre.

Arctic monkeys have had many big hits, one including 'fluorescent adolescent'

http://www.youtube.com/watch?v=ma9I9VBKPiw&feature=PlayList&p=E799A29BA8B1C703&playnext=1&playnext_from=PL&index=2

This video is mainly about the joys of being an adolescent, that adolescence is not something that we should take for granted.

in the official video the camera is very shaky, as if somebody is running with it, the camera angles are sudden and vivid. the video is very fast and fits in well with the song.

my favouriteidea of this video is that the speed of the film goes with the speed of the music; when the music slows the film does also.

Videos and Genres

in contrast to the libertines i have decided to look at a different genre of music to compare the video styles.

a video that i like very much and feel is very effective is 'Crazy in love' by Beyonce. this song falls under RnB genre.

http://www.youtube.com/watch?v=G6HPJJjqvG0

the main differences between this video and the libertines ones that i have researchede are that they are filmed in a much more caring way, for example the cameras are keot very still and the angles are more precise. the main difference in the actual videos is that the way the libertines and others of this genure tend not to have any dancing in the videos, howver videos that fall under the RnB catagory and such tend to be made up mostly of dance routines.

in RnB songs, generally speaking sex is much of the storylines and the attraction of men to women and the women are portrayed as sex symbols. this also occurs in the storyline ofthe song lyrics, for example 'crazy in love'. whereas more rock genre songs tend to have a deeper meaning.

however i do reallly like this video, the camera angles are carfully thought out and there are many differnt types of camera shots shown, for example, panning shots and tracking shots.

my favourite part of this video is when beyonce is hsown dancign next to tall buildings, however it has been edited so that she is bigger than these building, it shows her as very superior and eye catching.

The Libertines

The Libertines are an English rock band. Formed in London in 1997 by frontmen Carl Barât(vocals/lead guitar) and Pete Doherty (vocals/rhythm guitar), the band also includes John Hassall(bass) and Gary Powell (drums) for most of its recording career.

'What a waster' was the first song by the Libertines. however there is no official video to go with this song.

one of my favourite videos is 'Time for Heroes'

http://www.youtube.com/watch?v=VwhHdeHJ1Yk&feature=related

this song is very fast and jumpy and so the video follows in the same style, i like the way that the video is split into two throughout and we can watch two different scenes at once, it adds intrigue and interest. the video seems quite amateur and the camera is shaky but it fits in with the style of the song, the scenes are cut with different fading effects, the brightness changes throughout but the scenes are mostly bright. the video doesn't follow a particular storyline but mainly outlines the madness of the lives of Pete and Carl.

My favourite video by the Libertines is 'What became of the likely lads'...

http://www.youtube.com/watch?v=n4SAY2NhE7Y&feature=related

i LOVE this video, unlike 'Time for Heroes' it follows more of a storyline however it is mainly used to focus on the progression of a relationship over a long period of time. the song appears to be about two young lads and their lives, however it has deep meaning to the relationship of the band members and what they 'have become'.

i like the way the video is focused on young 'lads', it makes the story poignant and intriguing, also outlines how fast time can go and how things can happen so quickly.

the video starts with a shot of a baby, this immediately shows the viewer the nature of the video.

the video features the boys doing things together as best friends such as play fighting, spitting from balconies, playing with phone boxes and pretending to smoke. it is really effective to show them doing the exact same things together because you can see the connection that they share.

the camera angles and shots are very basic, as are the fades from scenes, however it is the actual filming and ideas that make the video a success.

Video Research

Camera Shots

EWS (Extreme Wide Shot)
The view is so far from the subject that he isn't even visible. Often used as an establishing shot.

VWS (Very Wide Shot)
The subject is visible (barely), but the emphasis is still on placing him in his environment.

WS (Wide Shot)
The subject takes up the full frame, or at least as much as comfortably possible. AKA long shot.

MS (Mid Shot)
Shows some part of the subject in more detail while still giving an impression of the whole subject.

MCU (Medium Close Up)
Half way between a MS and a CU.

CU (Close Up)
A certain feature or part of the subject takes up the whole frame.

ECU (Extreme Close Up)
The ECU gets right in and shows extreme detail.

Cut-In
Shows some (other) part of the subject in detail.

CA (Cutaway)
A shot of something other than the subject.

Two-Shot
A shot of two people, framed similarly to a mid shot.

(OSS) Over-the-Shoulder Shot
Looking from behind a person at the subject.

Noddy Shot
Usually refers to a shot of the interviewer listening and reacting to the subject.

Point-of-View Shot (POV)
Shows a view from the subject's perspective.

Weather Shot
The subject is the weather. Can be used for other purposes, e.g. background for graphics.

Video Research

After looking at the beatles i think that i would like to focus on bands as the theme for our music video.
im now going to look at differetn bands whos songs we may be interested in using for our music video.

Video Research

http://www.youtube.com/watch?v=c8tYwyphInk

This the link for the song 'Love Me Do' by The Beatles. They were amoungst the first to make a music video. This was thier first ever single and it achieved UK mainstream success in late 1962.

The video consists of film of the band performing...

and individual photgraphs that are shot on the screen...

Again it it very amatuer and plain but effactive and gripping as the song was such a big hit.

Research

Music Videos.

'A music video is a short film or video that accompanies a complete piece of music/song.'

When sound films and talkies arrived in 1926, many musical short films were produced.

Warner Bros produced Vitaphone shorts (1926–30) these featured bands, vocalists and dancers.

The series entitled spooney melodies was the first true musical video series. The short filsm were normally about six minutes long, and featured art deco style animations and backgrounds along with film of the performer singing the song.

This series of shorts can arguably be considered to be the earliest music videos.

http://www.youtube.com/watch?v=0g4hnwt8jdU - This is Spooney Melodies: Crying for the Carolines (1929) one of the first 'music videos' ever.

It is very old fashioned, the pictures are slow and obviously back and white, and there are shots of the man singing. it is very simple and plain and shows the lack of technology!

Brief

This is our A2 Media Studies Coursework, we were allowed to choose form several different projects, I am working with my friend Jessica and we have chosen to pursue the following option.

promotion package for the release of an album.

To include a music promo video, together with two of the following three options:
A website homepage for the band;
A cover for its release as part of a digipak (CD/DVD package)
A magazine advertisement for the digipak (CD/DVD package)

Blog Title Editing

To make my blog more exciting and interesting, i decided to use a photo to introduce my project.

this was the original photograph...

as i thought this photo was quite plain and ordinary i used photoshop to adjust the brightness, contrast and the saturation of the photograph. this has given a more vibrant effect and makes it stand out more and more eye catching.

Then i used photoshop to add a title and my name so and tilt it to fit in with the photograph. this has been good practise for when i make my digipack further into my coursework.